Running a company is new territory for me, for all of us, but in many ways it's not unlike what I used to do at AEG. I'm still managing and troubleshooting as much as writing and producing. Take, for example, our print products. It's virgin territory for everyone involved. Mongoose just bought its own printer, which means that they're learning how to use the new equipment, training new staff, purchasing and using things they've never dealt with before. Likewise, we've never spearheaded print design before.